What is AWS?
Amazon Web Services (AWS) is a cloud service provider that uses Amazon’s own infrastructure and experience. Rather than a division of the company, like Microsoft’s Azure, AWS is a subsidiary company of Amazon.
AWS offers a wide range of cloud services, from basic hosting and deployment to analytics, blockchain, machine learning, and more.
Organizations of all sizes across all industries are transforming their businesses and delivering on their missions every day using AWS.
BigBasket Grows Bigger with 400,000 Daily Orders on AWS :
BigBasket, India’s largest online grocery, has been in business since 2011. Customer retention is at the heart of its strategy, as well as a hyper-local approach to inventory. BigBasket is available in 21 cities and runs its infrastructure on the Amazon Web Services (AWS) Cloud. The business had been growing 20–30 percent each year, but when COVID-19 struck and India went into lockdown, BigBasket faced unprecedented demand. Daily traffic was suddenly six times higher than pre–COVID-19 peaks.
- Scales from 250,000 to 400,000 daily orders in 8 months
- Maintains 99.9% site uptime with latency of 350 milliseconds
- Saves 1 weeks’ worth of staff time per month on database maintenance
- Frees up engineering time with managed services
- Recommends products to expedite shopping experience
- Develops loyalty program to reward repeat shoppers
- Achieves high degree of geo-segmentation with data tools
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