Deciding on your next content management system can depend on several factors, including your current tech stack, the requirements of different departments, your current priorities and where you see your business heading in the future.
In the world of headless CMS platforms, Contentstack has been grabbing a few headlines in recent years with a recorded $31.5M in venture capital funding to date and a host of new initiatives.
However, while good press coverage can be valuable, it doesn't necessarily tell the whole story about how well a product can meet your business's needs.
In this article, we'll dive into Contentstack to uncover everything you need to know and see if it truly stacks up to the demands of modern enterprises.
Want to know more about Contentstack? Here’s what you’ll learn in this article:
- What is Contentstack?
- Is Contentstack a headless CMS?
- Does Contentstack have a headless commerce capability?
- What is Contentstack best used for?
- How much does Contentstack cost?
- Contentstack pros
- Contentstack cons
- Contentstack vs Core dna
What is Contentstack?
Contentstack is a customer experience platform (CXP) that is redefining how content is created, managed and published in an enterprise environment.
It facilitates personalized and engaging interactions between businesses and their customers on websites and other digital touchpoints in the customer journey.
Contentstack has been used by brands such as Chase, Cisco and Sephora. A founding member of the MACH Alliance, Contentstack features a user-friendly interface that aims to help central content teams provide more autonomy to subject matter experts and other content creators within an organization.
Is Contentstack a headless CMS?
Yes. Contentstack now categorizes itself as a customer experience platform, citing the shift from developer-focused headless CMS platforms to more customer-oriented platforms that provide marketers and non-technical team members with the tools they need.
However, at its core, Contentstack is an API-based, headless content management platform that enables businesses to deliver content to multiple devices, including websites, mobile devices, IoT, AR, VR and more.
Read this next: Hybrid CMS: A Headless CMS, But With a Front-End
Does Contentstack have a headless commerce capability?
As a headless CMS, Contentstack does have headless commerce capabilities. While not native, Contentstack can seamlessly connect to an eCommerce platform.
For eCommerce stores, all product-related content can be managed from within Contentstack, including product descriptions, website, marketing and blog content.
Orders, pricing and cart details can then be managed within the integrated eCommerce platform, such as commercetools which Contentstack recommends.
Read this next: How to Choose an Enterprise eCommerce Solution
What is Contentstack best used for?
Contentstack is ideal for websites that include customized designs across multiple pages. If you're building large websites that require high volumes of content, want to achieve omnichannel content delivery and easily integrate third-party apps while still maintaining a high level of security.
How much does Contentstack cost?
Contentstack's pricing plans start at $995/month for the starter package. This works with teams managing single-property sites.
The grow package meant for teams managing single-property sites, apps, and IoT starts at $4500/month.
Pricing for the final scale package meant for enterprise-level organizations requires contacting the sales team.
Want to know the pros of Contentstack? Or even a comparison against Core dna? Visit our original blog for more below!
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