DEV Community

Cover image for The UX of Shopping Clothes
Bence Szabo
Bence Szabo

Posted on

The UX of Shopping Clothes

I don't always shop clothes, but when I do some things just grind my gears. Based on a true story.

Arrangement

Maybe it's just me, but I usually don't get how things are arranged. Say, I want to buy some T-shirts, and maybe I'm interested in all T-shirts a shop is offering. Well good luck finding all your options in an arbitrary labyrinth of fabric. It's not like you go through some aisles and that's it, store layouts are pretty random (at least where I live). I think it would make much more sense to designate a part of a store for T-shirts, another for pants/trousers/jeans, another for underwear, and so on. Okay, they probably organize stuff by theme, but then I'd argue if it's the optimal way to go about it for most customers.

Fruit salad ingredients arranged in order

Perfectly arranged

Fit

Once you figured out which part(s) of your body to cover, you look for style and print. You look for these qualities because these are the ones you can see almost immediately. For the size and fit you have to check the tag(s). I gotta give props to stores regarding size, because the clothes are usually sorted by size. Fit is a different topic though. I know about regular, slim, skinny, long, and muscle fits. A lot of the times I see something I like and get a little excited, but then I check the tag and realize it's not the type of fit I wear. It's such a disheartening feeling that could be avoided by sorting clothes by fit as well.

Cat fitting into glass bowl

This fits nicely

Fitting Room

Fitting rooms are my pet peeve. First of all there's never enough of them, you always have to wait your line to get one. Finally you get a room and the first thing you do is to mess around with those damn curtains. The worst ones are heavy, tall, and mounted on tracks that don't reach end-to-end, so you have a pretty hard time properly covering the opening of the room. The curtains should be light, just a little taller than a tall person, and mounted on longer tracks than the opening. An even better setup is when there are actual doors instead of curtains.
Inside the fitting you want to hang the clothes you will try, but the hangers sometimes look like scrap metal incapable of holding three or more items. Alternatively, you could use the seating for that, well only if it's not just some tiny circular stool. A bench-like seating is always better, allowing more space and even the opportunity to try how the clothes feel like while sitting!
Lighting is overdone. It's so much sometimes that you get to see a new face of you in the mirror. Shadows are cast by parts of your body that you don't want them to. It's just an unnatural experience and it's accompanied by the unpleasant warmth coming from the heat of the bulbs.

sky beam

That's a pretty strong light

Checkout

In the end you get weary, but if you are lucky you manage to buy something you like. Congrats! Just hope it won't shrink after the first wash, because then you're back to square one. Let's call this the Circle of Life Shopping.

circle of shopping carts

Top comments (6)

Collapse
 
katnel20 profile image
Katie Nelson

OMG Ben, my favorite thing to do is clothes shopping (makeup too)! You have to think of it as a journey into finding something unique and new that you'll look good in and that will make you happy. Well, at least it does for me. And I luv the pictures you put up ❤️

Collapse
 
emmelt profile image
emmelt

The experience of shopping for clothes can be greatly improved by offering clear product images, easy navigation, and customer-centric features like live support or personalized recommendations. Ensuring that users can find what they need quickly and efficiently is key to creating a memorable shopping journey.

For jacket lovers, leather jackets stand out as the ultimate choice due to their classic appeal, unmatched comfort, and long-lasting quality. Brands that emphasize these traits and provide seamless access to a wide variety of leather jacket styles will always attract loyal customers.

Collapse
 
piershunter3 profile image
Piers Hunter • Edited

I totally feel you on the love for shopping, especially for clothes and makeup. It's like a treasure hunt, trying to find the perfect pieces that make you feel amazing. And I have to say, those pics Ben posted are on point! Speaking of finding the perfect fit, have you checked out 3 piece suits for men lately? I'd recommend checking out happygentleman.com/product-categor... for some serious style inspo. They're making a comeback and looking fresh AF.

Collapse
 
emmelt profile image
emmelt

The UX of shopping for clothes has significantly improved with the integration of user-friendly interfaces, intuitive navigation, and personalized recommendations on online platforms. However, there’s always room to enhance the overall experience by focusing on seamless filters, detailed size guides, and high-quality product visuals.

For instance, Pelle Pelle jackets stand out as a prime example of an excellent shopping experience. Their platform not only showcases stylish and iconic designs but also provides detailed product descriptions and customer reviews, making it easier for buyers to choose the best jackets for themselves. Investing in such UX elements can elevate any brand's online shopping experience to new heights.

Collapse
 
loire918 profile image
Loire

Thank you so much for this informative article but right now I need your assistance as I don't know what online shop to choose right here. Thanks

Collapse
 
jamessss3 profile image
jamessss3

Hello there. Well, if you are looking for some online shops right now then I strongly recommend you to check this Brixton website because it's rather stylish and cool. If you have some spare time, then check that resource and probably you will be able to find some nice options for yourself there. Best wishes

Some comments may only be visible to logged-in visitors. Sign in to view all comments.