4 types of Analytics.

Everyone wants to be predicting & prescribing. Meanwhile almost all are just describing, when most should be diagnosing. Here's why:

Every level of analytics has it place.
Just like your tools in your tech stack.

BUT diagnostic analytics gets to the 'WHY' of what happened.

This gives the end user:

• informed decision making
• understanding of root causes
• the chance to proactively problem solve
• ability to optimize resources on what matters
• competitive advantage since most people are stuck describing

Focusing on getting good at diagnostic analytics enhances the data team by:

• better serving the organization
• preparing them for better predictive analytics
• setting their end users up for successful business

If you aren't diagnosing business problems with your work, start today.

Stay nerdy my friends!