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Ayush Dutta
Ayush Dutta

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Hacking the LinkedIN algorithm for developers

First thing's first, this is not a post about penetration testing any systems. We're gonna talk about how to boost your Linkedin from zero to hero in a matter of months. We're also gonna talk about being real and raw in this post, not the shenanigans of how to get down to "influencing", we're here to do actual business. Let's kick the tires.

Diving into the essentials first, we'll need a profile that's cool and yet not to casual, It's okay to wear something casual (but not too fancy). Try to make the background as subtle or peaceful as possible or just replace it. Also try to make sure you have a banner following the same color-scheme. It can be a single color shade, have your logo or be a photo of you with your community.

Tagline: The most important part of one's profile. Here's the priority list you should sequence your tagline on:

  1. What's your skill? (frontend,backend,fullstack,ML, etc)
  2. What're you doing in your career life? (interns, jobs, etc)
  3. Anything you're interested in (in terms of tech)
  4. Anything you like doing (can be non-tech)

Here's a sample:
Backend | DevOps | DevRel | SDE intern @stealth | Linux enthuse | Volunteering @stealth-charity

Now, we've got a lot of things done. Time to construct your bio, make sure it is short,crisp and upto 50 words. Distill your resume down to those 50 words. Yes, you are free to prompt ChatGPT or some other LLM.

Experiences (optional if you don't have any): Roles and companies don't matter on the profile unless you're some founder or revolutionary guy or you got a nice company. If you're not in this group, then make sure to bullet doing your job description clearly in the description section under the role.

Accordingly add your education, and add your volunteering experiences with any communities. Be sure to add pictures in all of these including experience sections.

Since we are just beginning, we can skip the featured section for now. And as for the certifications section, keep certificates that actually matter, like AWS ones, not those from coursera or udemy.

Time to connect with people, search people in your interested domain through #keyword on the search bar, keep connecting with people through search, networks section and DMing existing connections. Your Linkedin feed's content will determine the content you consume and that will be determined by the people you follow and connect with.

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