Three lessons from selling to developers

In today’s episode, Jack discusses what it was like working in a sales team at Stack Overflow, selling to developers, and why you should think about sales in terms of champions. 

Scaling DevTools is the podcast that investigates how DevTools go from zero to one. Created by Jack Bridger, founder of BitReach. BitReach helps DevTool companies reach more developers. In this series, Jack will explore how startups sell to developers, build tools and become successful.

What we cover

(01:07): Being a Sales Development rep.

(03:34): When a salesperson gets an inbound lead, it's a euphoric moment.

(03:09): Developers rarely check emails.

(05:04): Connect with people that already have a problem.

(05:48): Qualify your leads.

(07:04): Think about sales in terms of champions.

Where to hear from us

• Twitter: @JackSBridger
• https://blog.bitreach.io
• Newsletter: https://www.bitreach.io/

Episode source