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What is Data Democratization and Why is it Important?

Data democratization allows everyone in an organization to have access to the data they need, and the necessary tools needed to use this data effectively. In short, data democratization enables better business decisions. 

In this episode, Rama Ryali, a Senior IT and Data Executive, chats with Kris Jenkins about the importance of data democratization in modern systems.

Rama explains that tech has unprecedented control over data and ignores basic business needs. Tech’s influence has largely gone unchecked and has led to a disconnect that often forces businesses to hire outside vendors for help turning their data into information they can use. In his role at RightData, Rama worked closely with Marketing, Sales, Customers, and Leadership to develop a no-code unified data platform that is accessible to everyone and fosters data democratization.

So what is data democracy anyway? Rama explains that data democratization is the process of making data more accessible and open to a wider audience in a unified, no-code UI. It involves making sure that data is available to people who need it, regardless of their technical expertise or background. This enables businesses to make data-driven decisions faster and reduces the costs associated with acquiring, processing, and storing information. In addition, by allowing more people access to data, organizations can better collaborate and access tools that allow them to gain valuable insights into their operations and gain a competitive edge in the marketplace.

In a perfect world, complicated tools supported by SQL, Excel, etc., with static views of data, will be replaced by a UI that anyone can use to analyze real-time streaming data. Kris coined a phase, “data socialization,” which describes the way that these types of tools can enable human connections across all areas of the organization, not just tech.

Rama acknowledges that Excel, SQL, and other dev-heavy platforms will never go away, but the future of data democracy will allow businesses to unlock the maximum value of data through an iterative, democratic process where people talk about what the data is, what matters to other people, and how to transmit it in a way that makes sense.

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