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Tib
Tib

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The complex topic of Perl logos

In this post I will browse the various Perl (and related) logos and their licenses.

Yes, yet another post about Perl logo licenses 😀 but you will see that I bring more to the table (but no logo proposal!).

The camel

First go read Perl and camel from the always excellent Neilb's blog.

I won't print the camel here but just link to the book

It's clear we can't use it (thank you O'Reilly 😒)

Some people proposed to use the shadowed Camel (whatever the color):

Shadowed camel

It is a good idea but honestly I'm a bit skeptical about this shadowed version not being a modified version of the original camel from O'Reilly...

EDIT: I asked Neil Bowers if this particular point was discussed with Tim O'Reilly and the answer is no (and he feels like me that this derivative work probably follows the same rules than the original work, but we are not experts)

Can somebody clearly states what is the permissions of this shadowed camel?

The Perl Foundation materials

TPF owns some logos:
Programming Republic of Perl
(and variants)

Or the onion:
Onion
The Perl Foundation proposes these logos that can be used only after asking permission (??) and with precautions. You can't modify, you should attribute, and you can use only to promote Perl (of course).

EDIT: The "Programming Republic of Perl" and "Powered by Perl" seems OK to use for indiduals without asking ("Any individual, organization, or company may use the "Powered by Perl" or "Programming Republic of Perl" logos to show support for Perl")

Neil Bowers said about onion logo: "The Perl Foundation seems to be using the onion as its logo, which for me rules it out as a logo. Regardless of TPF's usage, I wouldn't care for an onion as our logo."

It's true that the license seems to discourage a bit its use and makes me think it's more a TPF logo than a "free to use" Perl logo.

(correct me if I'm wrong)

The Perl raptor

Raptor
The Perl Raptor from Sebastian Riedel licensed under the CC-BY-SA 4.0 (You should attribute, link license, you can modify, you can't change the license).

This one is perfectly fine for use, OK it's not a Camel, but it is cool and I personally often use it (but I force nobody to do the same, I just like it + it is convenient).

And it is at least a only logo that we can with peace of mind 😀

What is de facto used?

The shadowed camel is for instance what appears in the OpenShift console:
Perl logo in OpenShift

Also look at these video made by individuals that relates the popularity of programming languages over time:
TIOBE 1
This one used the onion.

Let's try again:
TIOBE 2
This one used the TPF Programming Republic of Perl

One more?
TIOBE 3
And finally the shadowed camel!

If even the makers of clickbait videos do not agree between themself... 😀

And how my GNU/Linux machine represents them?
Python files have their logo on top of it but Perl files have a bare "Perl" (but syntax is colored compared to Python 😀):
Logos

EDIT: This is what I get on Ubuntu 20.04 Focal Fossa:
Logo thumbnails for Perl and Python
(I love it ❤️)

And now what if I google "perl free logo"? (spoiler: you will have a bad time)
Perl free logo google
Which one would you use without potential permission issue?

How are playing others?

PHP logo is CC-BY-SA 4.0

Python logo is trademark PSF but does not follow the same strict rules than TPF:
"Projects and companies that use Python are encouraged to incorporate the Python logo on their websites, brochures, packaging, and elsewhere to indicate suitability for use with Python or implementation in Python. Use of the "two snakes" logo element alone, without the accompanying wordmark is permitted on the same terms as the combined logo."

Modification is authorized but then PSF recommend to "ask first":
"In general, we want the logo to be used as widely as possible to indicate use of Python or suitability for Python. However, please ask first when using a derived version of the logo or when in doubt."

Ruby logo is CC-BY-SA 2.5

(New) Go logo is licensed under unsplash (even less restriction than CC-BY-SA)

Rust logo is CC-BY 4.0

What a luck they have...
Jalousy

Now let's look at other Perl ecosystem logos like CPAN and friends (spoiler: things are getting better).

CPAN logo

CPAN png
The CPAN logo was created by J.C. Thorpe and is distributed under Artistic License or GPLv1+

Prefer to use my svg version with a better appearance and a clean background (it is licensed under the same terms).

MetaCPAN logo

MetaCPAN
(and "icon")
MetaCPAN icon

The MetaCPAN logo comes from the MetaCPAN contest that Raul Matei won.

The logo has no license yet but Raul Matei gave the full rights on the image to MetaCPAN guys ("A license will be granted to the MetaCPAN team to use it in any way they see fit.") so they can license as they want if needed.

Where to find good quality logos?

In Perl-Icons and in TPF Marketing Material but not all logos have good quality version available (yet) 😒

Conclusion

After all, I know that all these logo stuff are not really important...

As stated by @grinnz in comments, we can just go ahead and use them, nobody should ever come to us and complain.

But hell it is still such a pain if you try to be rigorous, that I really needed to share...

Top comments (5)

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smonff profile image
🌌 Sébastien Feugère ☔

Referencing this new blog post here, as I hope it brings useful thoughts.

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thibaultduponchelle profile image
Tib

Thank you for sharing, your view from another angle (artistic background) is indeed very valuable!

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grinnz profile image
Dan • Edited

All very important stuff to know for branding! I especially appreciate the effort to find out the terms for the CPAN and MetaCPAN logos.

My impression of the Camel usage based on previous discussions (and of course, I am not a lawyer) is that O'Reilly holds the trademark but allows the Perl project to use it - but this permission is rather vague so I still prefer the clearer terms of the other options.

The terms of the Onion on the other hand are rather clear - anyone can use the "User logos" in full for Perl-related purposes, but only TPF can use the "Perl marks" for official TPF branding.

And you will find that lots of people don't understand or care about these rules, and O'Reilly/TPF rarely enforce them unless there is a problem. The purpose is more to protect the brands against misuse than to make things difficult for Perl people.

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smonff profile image
🌌 Sébastien Feugère ☔ • Edited

The Yaru icon for Perl files is somewhat problematic. I didn't manage to trace how this choice was made. It's not consistent with other programming languages icons. E.g. for some reason, the Go files icon doesn't use the Gopher mascot.

Image descriptionImage descriptionImage description
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I don't blame the use of a camel, but the comic style camel. I like childish or comic style things (e.g. I am a great fan of Raku mascott), but not sure if this is a great choice in this situation.

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smonff profile image
🌌 Sébastien Feugère ☔ • Edited

Mmm, just saw this on perl.org :

Image description

Where does this come from ?