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Jake

Data savvy (Masters degree in big data and data analytics) marketer (10 years in the field) working for an AI startup.

Location Boston (Aussie born) Joined Joined on 

Education

Master's in Big Data and Data Analytics, Bachelor degree in Psychology. Swinburne Alum.

Work

Marketing Strategist at Queue

The Strategy Mismatch Audit: How to Find the Contradictions Killing Your Growth
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Jake

The Strategy Mismatch Audit: How to Find the Contradictions Killing Your Growth

#saas #strategy #growth #productmanagement
Comments
6 min read

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How to Position Your SaaS When You're Not a Category Creator
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Jake

How to Position Your SaaS When You're Not a Category Creator

#saas #strategy #positioning #marketing
Comments
6 min read
The Buyer-User Split: Why Most B2B SaaS Has a Hidden Conversion Wall
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Jake

The Buyer-User Split: Why Most B2B SaaS Has a Hidden Conversion Wall

#saas #productmanagement #b2b #sales
Comments
5 min read
The Retention Moat Audit: 5 Questions That Reveal How Defensible Your SaaS Actually Is
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Jake

The Retention Moat Audit: 5 Questions That Reveal How Defensible Your SaaS Actually Is

#saas #retention #productanalytics #growth
Comments
6 min read
The Activation Trap: Why 14-Day Trials Work for Calendly and Kill Compliance Tools
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Jake

The Activation Trap: Why 14-Day Trials Work for Calendly and Kill Compliance Tools

#saas #productmanagement #activation #useronboarding
Comments
5 min read
Why Your Pricing Model Is Destroying Your Expansion Revenue
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Jake

Why Your Pricing Model Is Destroying Your Expansion Revenue

#saas #pricing #revenuemanagement #productmanagement
Comments
6 min read
The PLG Lie: Why Product-Led Growth Fails for Most SaaS Products
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Jake

The PLG Lie: Why Product-Led Growth Fails for Most SaaS Products

#saas #plg #productledgrowth #b2b
Comments
6 min read
The 10-Dimension Framework That Determines Your SaaS Strategy
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Jake

The 10-Dimension Framework That Determines Your SaaS Strategy

#saas #productmanagement #strategy #growth
Comments
7 min read
How to switch from an internal tools PM to an AI PM
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How to switch from an internal tools PM to an AI PM

#ai #product #pm #career
Comments
7 min read
The Top Tech Events to Attend in November and December 2023
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The Top Tech Events to Attend in November and December 2023

#techtalks #eventsinyourcity #conference #meetup
3
Comments 3
4 min read
15 top AI tools for marketing, infrastructure, and LLMOps
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15 top AI tools for marketing, infrastructure, and LLMOps

#marketing #dataanalytics #bigdata #machinelearning
Comments
3 min read
Bridging Data and Marketing in the AI Arena: My Journey
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Bridging Data and Marketing in the AI Arena: My Journey

#marketing #ai #bigdata #analytics
Comments
2 min read
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