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Ninad Pathak

Freelance Technical Writer • Bylines: Digital Ocean, Graphite, Factors AI, and more • Python Programmer • AI Enthusiast

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He/Him

Work

Freelance Dev Technical Writer

The Peak End Rule: Memoirs of a User Experience

The Peak End Rule: Memoirs of a User Experience

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3 min read
Zero Risk Bias: The Irrational Love for Certainty

Zero Risk Bias: The Irrational Love for Certainty

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3 min read
B2B Marketing Analytics: Moving Beyond Vanity Metrics to Revenue

B2B Marketing Analytics: Moving Beyond Vanity Metrics to Revenue

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3 min read
Humanizing B2B Brands: Building Trust in a Crowded Market

Humanizing B2B Brands: Building Trust in a Crowded Market

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4 min read
The ROI of Brand: Measuring the Unmeasurable

The ROI of Brand: Measuring the Unmeasurable

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6 min read
The Dark Funnel: Where Buying Actually Happens

The Dark Funnel: Where Buying Actually Happens

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5 min read
The Physical Moat In A Digital World

The Physical Moat In A Digital World

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4 min read
Marketing Through Education And Curriculum

Marketing Through Education And Curriculum

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3 min read
Solving The Hidden Retention Crisis

Solving The Hidden Retention Crisis

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4 min read
Ending the Sales vs Marketing War: One Revenue Team

Ending the Sales vs Marketing War: One Revenue Team

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4 min read
The Death Of Cold Outbound

The Death Of Cold Outbound

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3 min read
The MVP Trap

The MVP Trap

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3 min read
When Product-Led Growth Fails Enterprise Sales

When Product-Led Growth Fails Enterprise Sales

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4 min read
The Slippery Slope: The Ethics of Fear in Conversion Copywriting

The Slippery Slope: The Ethics of Fear in Conversion Copywriting

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4 min read
The Bandwagon Fallacy: Why Following the Crowd is a Strategy for Mediocrity

The Bandwagon Fallacy: Why Following the Crowd is a Strategy for Mediocrity

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4 min read
The Halo Effect: When Beautiful Branding Hides a Broken Product

The Halo Effect: When Beautiful Branding Hides a Broken Product

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4 min read
The False Dilemma: Escaping the Binary Trap in Modern Marketing

The False Dilemma: Escaping the Binary Trap in Modern Marketing

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5 min read
The Doorman Fallacy: When Efficiency Kills Value

The Doorman Fallacy: When Efficiency Kills Value

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4 min read
Data Torture: How Confirmation Bias Kills Product Strategy

Data Torture: How Confirmation Bias Kills Product Strategy

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3 min read
The Q4 Mirage: Overcoming the Planning Fallacy

The Q4 Mirage: Overcoming the Planning Fallacy

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2 min read
The Mere Exposure Effect: Why Familiarity Breeds Trust

The Mere Exposure Effect: Why Familiarity Breeds Trust

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5 min read
The Guru Trap: Why Authority Bias Is Expensive

The Guru Trap: Why Authority Bias Is Expensive

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3 min read
The Graveyard of Good Ideas: Surviving Survivorship Bias

The Graveyard of Good Ideas: Surviving Survivorship Bias

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3 min read
The Feature That Wouldn't Die: Escaping the Sunk Cost Fallacy

The Feature That Wouldn't Die: Escaping the Sunk Cost Fallacy

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3 min read
Action Bias: The Corporate Addiction to Pointless Movement

Action Bias: The Corporate Addiction to Pointless Movement

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3 min read
Framing Effect: It Is Not What You Say It Is How You Say It

Framing Effect: It Is Not What You Say It Is How You Say It

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3 min read
The Decoy Effect: How Useless Options Frame Your Decisions

The Decoy Effect: How Useless Options Frame Your Decisions

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4 min read
Choice Overload: The Paralysis of Abundance

Choice Overload: The Paralysis of Abundance

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3 min read
Hyperbolic Discounting: Why We Choose One Marshmallow Now Instead of Two Later

Hyperbolic Discounting: Why We Choose One Marshmallow Now Instead of Two Later

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3 min read
Loss Aversion: Why We Fight Harder to Keep a Dollar

Loss Aversion: Why We Fight Harder to Keep a Dollar

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4 min read
The IKEA Effect: Why We Love What We Build Ourselves

The IKEA Effect: Why We Love What We Build Ourselves

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4 min read
Anchoring Bias: The Invisible Price Tag in Your Mind

Anchoring Bias: The Invisible Price Tag in Your Mind

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3 min read
The Reciprocity Norm: The Guilt That Drives Sales

The Reciprocity Norm: The Guilt That Drives Sales

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3 min read
Why I Stopped Buying SaaS Tools

Why I Stopped Buying SaaS Tools

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2 min read
The Technical Moat is a Lie

The Technical Moat is a Lie

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2 min read
Your 'Ideal Customer Profile' is a Hallucination

Your 'Ideal Customer Profile' is a Hallucination

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3 min read
Optimizing for Agents: The End of the Ten Blue Links

Optimizing for Agents: The End of the Ten Blue Links

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2 min read
Storytelling is a Lossless Compression Algorithm for Sales

Storytelling is a Lossless Compression Algorithm for Sales

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2 min read
How to Measure and Track Salesforce Pipeline Performance

How to Measure and Track Salesforce Pipeline Performance

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5 min read
WordPress Accessibility: A Guide to Creating Inclusive Websites in 2023

WordPress Accessibility: A Guide to Creating Inclusive Websites in 2023

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14 min read
WordPress 6.3 Update: What to Expect?

WordPress 6.3 Update: What to Expect?

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8 min read
The Thin Line Between Plagiarism and AI-driven Text Generation: The Future of Creative Writing

The Thin Line Between Plagiarism and AI-driven Text Generation: The Future of Creative Writing

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3 min read
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